Raise funds through a token sale without paying for expensive advisor fees!

Learn how to arrange tokenomics for your token sale yourself and save precious time and money. Get your investors to take you seriously with attractive offers, make the right adjustments when circumstances change, and manage all of this with a professional-grade spreadsheet tool.

    You will get...
  • SIX hours of video teaching content with English subtitles
  • TEN interactive quizzes to build your understanding
  • PRINTABLE learning materials to accompany videos
  • TOKENOMICS MODEL in Excel and Google Sheets formats
  • SEVEN in-depth exercises focused on real-world scenarios
  • TOP-TIER instructor with real blockchain and finance expertise

About your instructor

Roderick McKinley, CFA

  • Real blockchain experience including over $100m raised with token sales
  • Proven professional training experience with over 13,000 online course sales
  • Advanced modelling skills applied to $1bn+ deals approved by 'Big 4' auditors
  • Top academic and professional credentials including masters degree studies in economics and CFA Charter

What past students say, and where they work...

Risk-free purchase guarantee
Your purchase is fully refundable for the
first 14 days for you to learn and explore!

Course content

  • +  How do token sales raise capital?
  • +  How are tokens created?
  • +  Who gets these tokens? What do they want?
  • +  Vesting: why the big picture matters
  • +  Why cash is always KING!
  • +  Multi-round fundraise strategy
  • +  Non-investor token allocations
  • +  How are tokens listed?
  • +  Should you fundraise with equity or tokens?

  • +  What makes a good model?
  • +  What is in the model? (click to preview)
  • +  What is NOT in the model?

  • +  Introduction and overview
  • +  Inputs and controls
  • +  Automatic safety checks
  • +  Understanding the calculations

  • +  Introducing the token metrics (click to preview)
  • +  Total token supply
  • +  Total vesting term
  • +  Intitial circulating supply and initial market cap
  • +  Fully diluted valuation (FDV)
  • +  Extra token metrics!
  • +  Metrics in context: comparable transaction analysis

  • +  Preview of all exercises (click to preview)
  • +  Building an offer from scratch
  • +  Fixing bad client tokenomics
  • +  Converting equity into tokens
  • +  Increasing the fundraise
  • +  Helping a struggling fundraise
  • +  Ending a fundraise early
  • +  Making final adjustments before the listing

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